Choosing a Digital Agency: 10 Things to Look For

So, you’ve finally gotten the thumbs-up for a website redesign. Congrats! But now, you’re faced with the next big decision: picking the right digital agency to make your vision come to life. No pressure, right?

At Opal Street Media Group, we know that choosing a partner can feel overwhelming. But don’t sweat it—we’ve got the inside scoop on what to look for in a digital agency to ensure your redesign is a success (and that you actually enjoy the process along the way).

The Work Speaks for Itself

This is where it all starts: the portfolio. When you’re vetting agencies, make sure to dive deep into their previous work. At Opal Street, we don’t just create websites; we craft digital experiences that leave a lasting impression. You want a team whose design, UX, and development skills are as sharp as your brand’s vision. Anything less? It’s not good enough for you—or us.

The Fit Factor

Chemistry matters! A website redesign isn’t just a quick one-off—it’s a collaborative journey. You want a team that feels like an extension of your own, and who you’d actually enjoy working with (and maybe grabbing a happy hour drink with). Opal Street Media Group’s approach is all about creating an experience that’s fun and inspiring, while still getting down to serious business.

Age—Not Just a Number

In the digital agency world, experience counts. You don’t want a flash-in-the-pan agency that won’t be around next year. You want a partner that’s as committed to your future as you are. We aren’t new to the game—we’ve been at the forefront of creative digital solutions for years, and we’re here to stay.

Diversity Drives Innovation

You don’t want cookie-cutter. You want fresh, innovative, bold. Look for an agency with experience across different industries—because variety breeds creativity. At Opal Street, we’re pros at taking inspiration from across sectors and infusing it into every project. We’ll make sure your website isn’t just a copy of the competition; it’s a standout.

Transparency = Trust

You deserve to know exactly what’s happening at every stage of your redesign. That’s why we at Opal Street live by clear, open communication. We keep you in the loop with defined schedules, check-ins, and straightforward communication channels, so there’s no guessing—and no surprises (unless they’re the good kind!).

Work with Thought Leaders, Not Followers

At Opal Street Media Group, we don’t just do the work; we lead the conversation. Our team is full of trendsetters and experts who love sharing their knowledge through blogs, social media, and webinars. When you work with us, you’re working with the best—and staying ahead of the curve.

Flexibility Is Sexy

We get it—life happens. Deadlines shift, meetings pop up, priorities change. That’s why we’re all about being flexible and adapting to the ebbs and flows of your business. We’ll keep things moving, but we won’t break a sweat when things need to pivot. That’s how we roll.

What’s the Word on the Street?

Your network can be your best asset when choosing a digital agency. Use LinkedIn, ask around—check the receipts. And you’ll find that Opal Street Media Group’s reputation speaks for itself. We’ve got the credibility, and we’ve got the results. Word-of-mouth never lies.

We’re in It for the Long Haul

When your shiny new website is live, the work doesn’t stop. You need ongoing support to maintain and improve your digital presence. At Opal Street, we stick with you, offering dedicated post-launch support to keep your site performing at its best and adapting as your business grows.


Ready to take the next step with a digital agency that gets you? Opal Street Media Group is all about making your redesign as smooth and successful as possible. Let’s chat and bring your vision to life!

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